Onur Cobanli explains:
Being a designer is about constantly seeking to improve the quality of life, state of things, wellness of our environment, ourselves and betterment of our tools, through thoughtful and innovative solutions. Designers focus on creating better experiences, products, and systems that enhance everyday living. This pursuit of improvement drives the passion and motivation behind their work. デザイナーであることは、生活の改善の生きがいです。Being a designer is all about improving life. Being a designer is all about improving lives.