Onur Cobanli explains:
Being human is about having an unending desire for pleasure and happiness, and that's why we also have unlimited creativity, to imagine and to realize, to live better, to live happier. It is in our DNA to create better design of products, projects, services and experiences, and to always push what is better, what is fashionable, and what is the leading edge; we have the crave for good design. Currently design is not a standard topic in education; but I think it should be as it would allow us to tap on our dormant powers of design; I think the World needs more designers, and more people with design think who can then use their awakened powers to make things better.