The acme of good design is when simplicity solves complexity.
— Onur Cobanli
Masterful
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Everyday products will bring you beautiful pieces of joy and happiness everyday when they are imbued with good design.
— Onur Cobanli
Enriching
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The more a good design is utilized, the more its beauty becomes apparent.
— Onur Cobanli
Enduring
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Good design brings intimacy, desire and affection.
— Onur Cobanli
Emotional
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Good design products last longer and therefore they stay with you longer and become your good friends as you get to know them better.
— Onur Cobanli
Companionable
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Good design is a source of pride.
— Onur Cobanli
Dignifying
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Good design serves first, shines second.
— Onur Cobanli
Dutiful
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Design value lives in daily moments.
— Onur Cobanli
Practical
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