Good publicity starts with good design. - Onur Cobanli
Mawu Osankhidwa

Good publicity starts with good design.

— Onur Cobanli
Advertising
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Onur Cobanli ali ndi mwambi 1045 zosankhidwa za za mapangidwe.
Onani mawu onse a Onur Cobanli.
Tsitsani Mwambi wa Mapangidwe #720 - Advertising.
Onani mbiri ndi ntchito za Onur Cobanli.
Onur Cobanli akufotokoza:
Good publicity definitely starts with good design for it is much more cost effective to promote good designs. Why and how is it more effective promote good design? With the same amount of publicity budget, promoting a better design, will always yield in higher sales; this is not theoretical; this is a rule by tautology; from corporate point of view good design is whatever that sells the most. The basis is on the idea that better design products, projects, services, experiences and offerings will always have more demand than their inferior variants, provided that the information symmetry exists; i.e. good designs should be promoted at least as good enough as the inferior designs, in this case the good designs will be guaranteed to sell more; but good design will only sell more if people know about it, it is important to remember this. Now, from another perspective, good publicity starts with good design because good design products do not create negativity; if you have bad products, and if you market bad products very good, regardless of your sales, the cost of marketing will increase over time; that’s because not only you will want to create good publicity but you will also have time to spend time and energy on damage control and negative feedbacks arising from your bad design; on the other hand, good design marketing costs are more likely to decrease over time as you would naturally acquire brand ambassadors, influencers and real people who love your product and talk good about it; good design markets itself, and thus good publicity shall always start with good design.

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Zosankhidwa za Lero

Fufuzani zosankhidwa zathu za tsiku ndi tsiku zokondweretsa mapangidwe apamwamba padziko lonse lapansi.

Kapangidwe Kosankhidwa ka Lero kowonetsa luso lopambana lopanga zinthu

Kapangidwe ka Lero

Mphotho yaulemu yaikulu ya A' Design Award and Competition imasankha kapangidwe kapamwamba tsiku lililonse, kochokera mwa opambana a A' Design Prize, monga Kapangidwe ka Lero. Fufuzani zipangizo, mayankho ogwira ntchito, ndi zosankhidwa za kukongola za kapangidwe kosankhidwa lero ndipo dziwani chomwe chinachilimbikitsa.

Onani Kapangidwe ka Lero
Gulu Lopambana la Opanga la Lero logwira ntchito pamodzi pa ntchito zatsopano

Gulu la Opanga la Lero

Mphotho yolemekeka ya A' Design Award and Competition yodziŵika padziko lonse imawonetsa gulu la opanga, ofufuza ndi opanga zinthu tsiku lililonse, amene mamembala ake amaphatikiza maluso awo kupanga katundu kapena ntchito yodabwitsa monga Gulu la Opanga la Lero. Dziwani gawo la membala aliyense ndi mmene anagwirira ntchito pamodzi kupanga zinthu zatsopano zopangidwa bwino.

Kumananani ndi Gulu la Opanga
Wopanga wa Lero wowonetsa munthu waluso wokondedwa lero

Wopanga wa Lero

Mphotho yolemekeka kwambiri ya A' Design Award and Competition yodziŵika padziko lonse imawonetsa wopanga wodabwitsa, wamasomphenya, wopambana tsiku lililonse. Phunzirani za mbiri ndi maphunziro a wopanga wosankhidwa lero ndipo dziwani ntchito zomwe zinapanga ntchito yake ndi zomwe zimalimbikitsa maganizo ake opanga.

Onani Masomphenya Awo
Chitsanzo cha Mapangidwe cha Lero chowonetsa zopambana za moyo wonse mu mapangidwe

Chitsanzo cha Mapangidwe cha Lero

Mphotho yodziŵika kwambiri padziko lonse ya A' Design Award and Competition imakondweretsa chitsanzo chenicheni cha mapangidwe tsiku lililonse monga Chitsanzo cha Mapangidwe cha Lero. Fufuzani ntchito za wopanga amene ntchito zake ndi luso lake zinasintha dziko la mapangidwe. Onani ntchito zake zazikulu, katundu ndi zopangidwa zatsopano ndipo onani mmene kavalidwe kake kanasintha pakapita nthawi.

Lemekezani Cholowa Chawo
Mafunso ndi Mayankho a Mapangidwe a Lero owonetsa kukambirana kwakuya ndi wopanga wopambana wa A' Design Award

Mafunso ndi Mayankho a Mapangidwe a Lero

Mphotho yaulemu yaikulu ya A' Design Award and Competition yolemekeka padziko lonse imawonetsa mafunso ndi mayankho osankhidwa tsiku lililonse ndi wopanga wodabwitsa monga Mafunso ndi Mayankho a Mapangidwe a Lero, pomwe wopanga wopambana wa A' Design Award amagawana mmene amapangira, m'mawu awo, katundu wopambana ndi ntchito zatsopano.

Werengani Mafunso ndi Mayankho
Choonetsedwa cha Lero chowonetsa wopanga wodabwitsa wopambana wa A' Design Award

Choonetsedwa cha Lero

Mphotho yodziŵika padziko lonse ya A' Design Award and Competition imawonetsa wopanga wodziwika tsiku lililonse monga Choonetsedwa cha Lero. Dziwani zifukwa za kuzindikirika koyenera kwa opanga opambana a A' Design Award ndipo fufuzani ntchito zawo zoluso, katundu ndi ntchito zopambana.

Onani Choonetsedwa cha Lero
Lingaliro la Mapangidwe la Lero lowonetsa lingaliro latsopano lopitirira malire a luso

Lingaliro la Mapangidwe la Lero

Mphotho yolemekeka padziko lonse ya A' Design Award and Competition imawonetsa lingaliro lenileni la mapangidwe tsiku lililonse monga Lingaliro la Mapangidwe la Lero. Fufuzani lingaliro lenileni la mapangidwe, ndipo phunzirani za maganizo omwe ali m'mbuyo mwa ntchito yoluso yomwe inayenera kupatsidwa mphotho yaulemu ya A' Design Award.

Fufuzani Lingaliro
Dzina la Mapangidwe la Lero lowonetsa kuchita bwino pa chizindikiritso cha dzina ndi mfundo za mapangidwe

Dzina la Mapangidwe la Lero

Mphotho yodziŵika padziko lonse ya A' Design Award and Competition imawonetsa dzina logwiritsidwa ntchito ndi mapangidwe tsiku lililonse monga Dzina la Mapangidwe la Lero. Onani mapangidwe abwino, ntchito zazikulu ndi mayankho atsopano ochokera ku dzina lopambana la mapangidwe la lero, ndipo dziwani chomwe chimawasiyanitsa ndi ena.

Dziwani za Dzina
Chikhalidwe cha Mapangidwe cha Lero chowonetsa machitidwe atsopano a mapangidwe omwe akupanga tsogolo la mapangidwe

Chikhalidwe cha Mapangidwe cha Lero

Mphotho yaulemu yaikulu ya A' Design Award and Competition imawonetsa kapangidwe koyambitsa chikhalidwe chatsopano tsiku lililonse monga Chikhalidwe cha Mapangidwe cha Lero. Onani kapangidwe koyenda nako ka lero, komwe kukupeza mphamvu m'misika padziko lonse, ndipo dziwani chomwe chimapangitsa kapangidwe kakhale katsopano ndi kenileni.

Fufuzani Chikhalidwe
DZIWANI ZAMBIRI: Mbiri za Opanga Mapangidwe Abwino Mphotho ya Mapangidwe