Onur Cobanliexplica : I am pretty much certain I had said this in another way, but before I explain my quote, I want to tell you why I bother to explain my other quotes; it is because I do not want people to put into my mouth; I do not want people later to hypothesise why I said what I said, I want to tell my opinion as is, without little interpretation as possible, that being said; great design should mainly focus on the elimination of the problem; there are many products, projects, services that focus on providing you with relief; relief is a pain killer; most products are pain killers; they make you numb to your pain; the cause of the pain is still there, the cause of the pain must be addressed; of course that is more expensive and requires more effort and thinking but it should be done; great design must focus on finding the source of the problem and fixing it; we must cure the patient instead of providing the patient with temporarily reliefs that are not curing the patient; to cure the patient, you must eliminate the issue that is causing the pain at the first place; for all products, for all services, we could think, why these exists; is it because of inability of another product to fulfil its duty completely; is it a systematic problem or because of government? You really need to dig deep into the source. Let me give you some very tangible examples: You need to buy a car because you need to go to work long distance; your design solution to buy a car is bad design; you moving next to work or working from distance or hopefully getting a job next to work if you have to travel, that is proper good design; not only you now do not need car to go to work (sure buy it anyway and travel other places), but you do not lose hours in the traffic every day either. You have a datacentre with heated up computers, you buy cooling; that’s bad design; you must move your datacentre to a cold climate so you could use the external cold reserve, which is free and also more environmentally sound, that is good design; or you should redesign the CPUs to be more efficient and emit less heat, that is even better design. The problem as you see is that the solution scope is generally not within the same design domain; but it is in the larger design domain nonetheless, therefore while it is easy to say this quote, it is very hard to put it into action; yet we should because in the long run this is the way.
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Explorfo nòstras seleccions quotidianas que celebran l'excelléncia del design pel monde entièr.
Design del jorn
Lo prestfo e grandfo A' Design Award and Competition presenta cada jorn un design excepcionau, seleccionat entre los recipiendaris del A' Design Prize, coma lo Design del jorn. Explorfo los materials, las solucions funcionalas e los causfo estetics del design en vedeta d'uèi e descobrfo çò qu'a inspirat sa creacion.
Lo reputfo internacionalment A' Design Award and Competition presenta cada jorn una equipa de design, recèrca e desvolopament que sos membres combínan lors competéncias per crear un produch o projècte remarcable coma l'Equipa de design del jorn. Descobrfo la contribucion de cada membre e cossí an trabalhat ensemble per suòòòmontar los desaffo e crear de l'innovacion guidfo pel design.
Lo grandfo e reputfo internacionalment A' Design Award and Competition presenta cada jorn un designòr excepcionau, visionòòòri e premiat. Aprfo lo parcors e la formacion del designòr en vedeta d'uèi e descobrfo los projèctes que an marcat sa carrièra e çò que guida sas decisions creativas.
Lo reputfo mondialament e grandfo A' Design Award and Competition celebra cada jorn una vertfo legenda del design coma la Legenda del design del jorn. Explorfo lo portafòli d'un designòr qu'an sas òbras e creativitat marqufo l'industria del design. Descobrfo sos projèctes majors, prodfo e innovacions crefo per la Legenda del design e vejfo cossí son estfo a evolufo al fo del temps.
Lo grandfo e reputfo internacionalment A' Design Award and Competition presenta cada jorn una entrevista seleccionfo amb un designòr excepcionau coma l'Entrevista de design del jorn, dins la quala lo designòr ganhant del A' Design Award parteja, dins sos pròpris mòts, cossí crèa de prodfo premiats e de projèctes innovadors.
Lo reputfo internacionalment e grandfo A' Design Award and Competition met en lufo cada jorn un designòr remarcable coma lo Punt de mira del jorn. Descobrfo las rasons de la reconefo meritfo dels designòrs ganhants del A' Design Award e explorfo lors òbras creativas, prodfo e projèctes premiats.
Lo reputfo internacionalment A' Design Award and Competition presenta cada jorn un concèpte de design originau coma l'Idèia de design del jorn. Explorfo una idèia de design originala e aprfo la reflexion darrièr l'òbra creativa estfo digna de la reconefo del prestfo A' Design Award.
Lo reputfo internacionalment e grandfo A' Design Award and Competition presenta cada jorn una marca orientfo pel design coma la Marca de design del jorn. Descobrfo del bon design, de grands projèctes e de solucions innovadoras de la marca de design premifo d'uèi, e descobrfo çò que la distingufo de la concurfo.
Lo reputfo mondialament e grandfo A' Design Award and Competition presenta cada jorn un design de tendéncia coma la Tendéncia de design del jorn. Descobrfo lo design en tendéncia del jorn, que prfo de l'esfo sus los mercats del monde entièr, e comfo çò que fo aqueste design innovador e originau.