Onur Cobanliasobanura: Affordable products require less work-time to acquire, preserving more of our limited lifespan for other pursuits. The true cost of any purchase is measured in the life energy expended to earn it, making lower-priced items inherently valuable. Remember, within the 21st century socio-economical system, you buy products with your life energy; you work; in your work, regardless of what you do, you use time, time used never comes back, it is taken from your lifespan of all available time, then this life energy (time spent) is converted to production units, for which you are reimbursed in the form of fiat currency that can be exchanged for products, services, goods and experiences. Within this concept, cheap products costs less life energy, less time to acquire, and depending on their intended use, the sole fact that a product is cheap can make it good design, because it saves your lifespan, it saves lives. Cheap does not mean bad, it can be cheap because it is intelligently produced.
Igihembo gikomeye cyane kandi gikomeye ku rwego mpuzamahanga A' Design Award and Competition kigaragaza buri munsi ikiganiro cyatoranyijwe n'umushushanyamashusho udasanzwe nk'Ikiganiro ku Gushushanya cy'Umunsi, aho umushushanyamashusho watsinze igihembo cya A' Design Award asangiza uburyo arema, mu magambo ye, ibicuruzwa byatsinze n'imishinga y'ubuhanga bushya.
Igihembo gikomeye cyane ku isi yose A' Design Award and Competition kigaragaza buri munsi igishushanyo gishyira mu mwanya nk'Ibyerekezo Bishya mu Gushushanya by'Umunsi. Menya igishushanyo kigezweho cy'umunsi, kigenda cyiyongera mu masoko ku isi yose, kandi usobanukirwe icyatuma igishushanyo ari gishya kandi kidasanzwe.