Onur Cobanlie fa'amatala mai: Great design is timeless; but what is timely; the core idea about being timely is about the fact that many consumer goods, products, interfaces, graphics, almost all artifacts are effected by fashion and concurrent trends; indeed all good design should be compliant with fashion and concurrent trends because fashionable and trendy things are what people desire and will generally demand, therefore helping fulfil the good design one of its hidden agendas; to create profit for its creators. On the other hand, we are talking about great design not just good design; and when you come up with a great design, you have a category defining, radical innovation type of artifact; and since you define the category, you may as well define the trends and style of that new category; you define the fashion; and also, you are not bound as much from existing trends and fashion. That’s one perspective why good design seems futuristic. But that is actually not what I mainly mean, the thing is that great design, unlike good design, should always be designed to last a long time; if good design lasts ten years, great design should last for thousand years (or more if material science allows); imagine the spearheads used by hunters many millennia ago, they have the right shape and also the right material; they also last a lot; that’s a great design, now imagine you are at the period where the first spearheads are made; everyone else has edge-sharpened wooden sticks, you come up with your super fancy shiny space age weapon – the metal spear; that’s good, that’s futuristic.
Kopi vaega o le fa'ailoga o lo o i lalo e fa'aalia ai le muāgagana o le mamanu #161 i lau lava upega tafa'ilagi e pei o tusitusiga pe o se ata e so'otaga atu i le itulau o le Design Adage #161 i le Design Adage (https://designadage.com/sm/161). E mafai ona e tu'u i totonu fua upu faautautā e uiga i le mamanu mai le Design Adage i au upega tafa'ilagi. Pe a e kiliki i luga o vaega o tusitusiga, o le a fa'aalia se muai va'aiga e fesoasoani ia te oe e va'ai le auala e foliga ai le muāgagana pe a tu'ufa'atasi i lau upega tafa'ilagi.
Tusitusiga ma So'otaga o le Muāgagana o le Mamanu
Ata Fa'amatalaga ma So'otaga o le Muāgagana o le Mamanu
E Iai Sau Upu Faautautā e Uiga i le Mamanu?
Aumai lau upu faautautā e uiga i le mamanu i le Great!
Su'esu'e a matou filifiliga fa'apitoa o le aso e fa'amanatu ai le silisili ese i le mamanu i le lalolagi atoa.
Mamanu o le Aso
O le fa'ailoga mamea A' Design Award and Competition e fa'aalia se mamanu silisili ese i aso ta'itasi, filifilia mai tagata na maua le A' Design Prize, e avea ma le Mamanu o le Aso. Su'esu'e mea na faia, fofo fa'alelē, ma filifiliga matagofie o le mamanu fa'apitoa o le aso nei ma ia iloa le mea na musuia ai.
O le fa'ailoga mamea A' Design Award and Competition e fa'aalia i aso ta'itasi se au su'esu'e ma atina'e, o ē e tu'ufa'atasia a latou tomai e fausia ai se oloa po o se galuega silisili ese e avea ma le Au Mamanu o le Aso. Iloa le sao a sui ta'itasi ma le auala na la'ua galulue fa'atasi ai e fausia le fautuaina fou i le mamanu.
O le fa'ailoga mamea ma le lauiloa A' Design Award and Competition e fa'aalia i aso ta'itasi se tufuga mamanu silisili ese, va'aia mamao, manumalo. A'oa'o e uiga i le tala'aga ma le a'oa'oga a le tufuga mamanu fa'apitoa o le aso nei ma ia iloa galuega na fausia ai lana galuega ma le mea e fa'aoso ai ana filifiliga tomai.
O le fa'ailoga mamea A' Design Award and Competition e fa'amanatu i aso ta'itasi se ta'alo moni o le mamanu e avea ma le Ta'alo o le Mamanu o le Aso. Su'esu'e le teugatusitusiga a se tufuga mamanu o ana galuega ma le tomai ua fausia ai le alamanuia o le mamanu. Iloa a latou galuega tetele, oloa ma fautuaina fou na fausia e le Ta'alo o le Mamanu ma va'ai le auala na atiina ae ai lo latou sitaili.
O le fa'ailoga mamea A' Design Award and Competition e fa'aalia i aso ta'itasi se fa'atalanoaga filifilia ma se tufuga mamanu silisili ese e avea ma le Fa'atalanoaga Mamanu o le Aso, lea e fa'asoa ai e le tufuga mamanu manumalo a le A' Design Award le auala e fausia ai, i ana lava upu, oloa manumalo ma galuega fautuaina fou.
O le fa'ailoga mamea A' Design Award and Competition e fa'ailogaina i aso ta'itasi se tufuga mamanu iloga e avea ma le Fa'ailoga o le Aso. Iloa mafua'aga o le fa'ailogaina tatau o tufuga mamanu manumalo a le A' Design Award ma su'esu'e a latou galuega tomai, oloa ma galuega manumalo.
O le fa'ailoga mamea A' Design Award and Competition e fa'aalia i aso ta'itasi se manatu mamanu tuemau e avea ma le Manatu Mamanu o le Aso. Su'esu'e se manatu mamanu tuemau, ma a'oa'o e uiga i le mafaufauga i tua o le galuega tomai na maua le fa'ailogaina mamea a le A' Design Award.
O le fa'ailoga mamea A' Design Award and Competition e fa'aalia i aso ta'itasi se fa'ailoga oloa e fa'amuamua le mamanu e avea ma le Fa'ailoga Oloa Mamanu o le Aso. Iloa mamanu lelei, galuega tetele ma fofo fautuaina fou mai le fa'ailoga oloa manumalo o le aso nei, ma iloa le mea e ese ai mai isi.
O le fa'ailoga mamea A' Design Award and Competition e fa'aalia i aso ta'itasi se mamanu fa'atūina aga fou e avea ma le Aga Fou o le Mamanu o le Aso. Iloa le mamanu aga fou o le aso, o lo o maua le malosi i maketi i le lalolagi atoa, ma ia malamalama i le mea e fautuaina fou ma tuemau ai le mamanu.