Onur Cobanliyessefsay-d: Great design is advantageous because great design is cheaper to promote, advertise, publicize and market than any other design; great design sells itself. Great design is adventurous, great design is daring and risk-taking because great design takes much more time and effort to arrive at. In many cases, you have a good design; that is a local maxima, you are at top of a little mountain; however great design is closer to a global maxima, if good design is a hill, great design is like mount Fuji or Everest or the Olympus, to climb to these greater heights requires you to abandon your local maxima and seek for bigger, higher mountains, and then another, and then another, until you are completely exhausted, but happy; this is the design adventure, this is the risk, and in most cases, it is a risk very well worth taking.
Nɣel tiqecwarin n tangalt n uɣbalu ddaw i wakken ad d-teskneḍ taɣawsa n ufeṣṣel #2 deg usmel-ik d aḍris neɣ d tugna i yessawalen ɣer usebter n Design Adage #2 deg Design Adage (https://designadage.com/kab/2). Tzemreḍ s tlelli ad tseddeseḍ tinnadin ɣef ufeṣṣel seg Design Adage deg yisemlen-ik. Mi ara tsiteḍ ɣef yikalen n uḍris, ad d-yettban uskan i wakken ad twaliḍ amek ara d-tban tɣawsa mi ara tettwaseddes deg usmel-ik.
Snirem tifranin-nneɣ n yal ass i yettqadaren ugar n ufeṣṣel deg umaḍal meṛṛa.
Afeṣṣel n Wass
Asenfaṛ ameqqran A' Design Award and Competition yeskan-d yal ass afeṣṣel yelhan, yettwafernen seg gar wid i d-yewwin arraz A' Design Prize, d Afeṣṣel n Wass. Snirem tiɣawsiwin, iferdisen akked tefranin n ccbaḥa i yellan deffir n ufeṣṣel n wass-a rnu af-d acu i t-id-yelhan.
Asenfaṛ agraɣlan ameqqran A' Design Award and Competition yeskan-d yal ass yiwet n terbaɛt n ufeṣṣel, n unadi akked tneflit, ideg iɛeggalen-is ttmyakin i wakken ad snulfun afaris neɣ asenfaṛ yelhan, d Tarbaɛt n Ufeṣṣel n Wass. Af-d ayen i d-yefka yal aɛeggal akked wamek i d-ffɣen ɣef wuguren i wakken ad snulfun asnulfu yelhan.
Asenfaṛ ameqqran agraɣlan A' Design Award and Competition yeskan-d yal ass amfeṣṣal yelhan, yesɛan tamuɣli, yettwasmenyafen. Issin amecwar akked uselmed n umfeṣṣal n wass-a rnu af-d isenfaṛen i yessawḍen tudert-is tamahalt akked wayen i t-yettawin deg tefranin-is tisnulfanin.
Asenfaṛ ameqqran agraɣlan A' Design Award and Competition yettqadar yal ass yiwet n tleggendit n ufeṣṣel d Taleggendit n Ufeṣṣel n Wass. Snirem amahil n umfeṣṣal i yessawḍen s usnulfu-ines taɣult n ufeṣṣel. Af-d isenfaṛen-is imeqqranen, ifuras-is akked yisnulfuyen-is rnu ẓer amek i tettinernay tessura-ines s wakud.
Asenfaṛ ameqqran agraɣlan A' Design Award and Competition yeskan-d yal ass tamyiwt yettwafernen akked umfeṣṣal yelhan d Tamyiwt n Ufeṣṣel n Wass, ideg amfeṣṣal yettwasmenyafen deg A' Design Award yettmeslay-d ɣef wamek i yesnulfuy, s wawalen-is, ifuras akked yisenfaṛen yettwasmenyafen.
Asenfaṛ ameqqran agraɣlan A' Design Award and Competition yesbiruruq yal ass amfeṣṣal yelhan d Asebrureq n Wass. Af-d ssebba n uqader i yestahlen i yimfeṣṣalen yettwasmenyafen deg A' Design Award rnu snirem imahilen-nsen isnulfanen, ifuras akked yisenfaṛen-nsen yettwasmenyafen.
Asenfaṛ agraɣlan ameqqran A' Design Award and Competition yeskan-d yal ass takti n ufeṣṣel tamaynut d Takti n Ufeṣṣel n Wass. Snirem takti n ufeṣṣel tamaynut, rnu issin axemmem i yellan deffir umahil asnulfan yestahlen arraz ameqqran A' Design Award.
Asenfaṛ ameqqran agraɣlan A' Design Award and Competition yeskan-d yal ass ticreṭ yettwaḥerken s ufeṣṣel d Ticreṭ n Ufeṣṣel n Wass. Af-d afeṣṣel yelhan, isenfaṛen imeqqranen akked yiferdisen imaynuten seg tcerṭ n wass-a yettwasmenyafen, rnu af-d ayen tt-yesbeṛṛken ɣef tiyaḍ.
Asenfaṛ ameqqran agraɣlan A' Design Award and Competition yeskan-d yal ass afeṣṣel yettawin amḍiq d Ayen Iceɛlen deg Ufeṣṣel n Wass. Af-d afeṣṣel iceɛlen n wass, yettmuguren deg yisukan n umaḍal meṛṛa, rnu gzu ayen i t-yerran d amaynut rnu d aẓerfan.